MUNICH FASHION AWARD 2025
Press Factory x Munich Fashion Award: A Powerful Debut for the Future of Fashion.
On May 15, the very first Munich Fashion Award brought fresh ideas, strong voices, and a clear message to the city: the future of fashion is sustainable, and it starts now.
We at Press Factory were proud to support this premiere edition with a full communications rollout. Our team managed guest coordination for the press breakfast and the evening award ceremony – welcoming over 300 guests from fashion, media, culture and the City of Munich.
In addition, we oversaw PR and media relations, provided on-site support throughout the day and night, and handled the social media platform Instagram.
Photos by Markus Wachter
And that atmosphere? It was inspiring, vibrant, and full of forward momentum – a true reflection of the incredible community that came together to celebrate innovation and purpose in fashion.
The Munich Fashion Award honors emerging European designers whose concepts combine innovation and responsibility. Ten finalists took the stage to present their work – each of them pushing boundaries and challenging old ways of thinking.
The Finalists: HALFS Munich, Lutz Morris, nat-2™, OBS, Selva Huygens, Cavia, Federico Cina, PLNGNS, Martin Niklas Wieser, and Plaid à Porter.
Photos by Markus Wachter
Winners – Contemporary Sustainable Fashion:
1st – Martin Niklas Wieser
2nd – PLNGNS
3rd – Plaid à Porter
Winners – Contemporary Sustainable Accessories:
1st – Lutz Morris
2nd – OBS
3rd – nat-2™
Photos by Markus Wachter
A big thank you to the Munich Fashion Award team and Kreativ München for trusting us with this exciting project – and to all partners, guests, and creatives involved for the incredible energy and smooth collaboration. Here’s to more future-forward moments like this one.
