Potsdamer Platz in pictures

Potsdamer Platz in pictures

Recap: the new image photos of Berlin’s playce to be

Press Factory recently organized and implemented a two-day shoot at Potsdamer Platz to create fresh image pictures of the tenants and popular hotspots. The photo production, for which shots were taken with and without models, was creatively staged by Berlin photographer Ricardo Fischer.

In addition to this project, our agency predominantly has been supporting Potsdamer Platz with communications, PR and press work for over two years. Our tasks include writing and publishing press releases on topics such as store openings, sustainable urban development, seasonal events and lifestyle. We also provide event management and coordination, media planning, all types of cooperation, community building and strategic consulting. We also take on the community management of the Google presence.

About Potsdamer Platz

Potsdamer Platz is a new kind of urban center for Berlin’s dynamic community. A place full of energy in harmony with global and local cultural developments. Combining an iconic past with the rhythms of today, Potsdamer Platz offers Berlin’s renowned diversity as well as world-class entertainment and events and local amenities.

The new centerpiece of the quarter is The Playce. The experience and shopping destination breathes new life into the district not only with its diverse range of stores, but also with art and culture. The quarter is managed by asset manager Brookfield Properties. Further information can be found at www.potsdamerplatz.de.

BY LUKAS WANNINGER