
SOME STORIES BUILD BRANDS. OTHERS BUILD PEOPLE.
Our CEO Mandie Bienek was a guest on the podcast Calling East by Berit Grosswendt – speaking openly about brand communication, female leadership and the experiences that shaped her early on: growing up as a child who left the GDR, carrying trauma, resilience and the will to build something meaningful.
This episode is about leadership that doesn’t hide its past – and about finding strength, clarity and voice through it.
ABOUT THE PODCAST:
Calling East is a platform for women and careers in East Germany. Host Berit Großwendt talks to entrepreneurs, founders and decision-makers from business, media and the creative industries. From Erfurt to Rostock, Leipzig to Eisenach – it’s about female leadership, transformation skills, visibility, networks and the realities of building careers with an East German perspective. Honest stories. Real role models. No clichés.
Listen now, get inspired – and hear why East stories matter!



